oOh media Ltd
OML: XASX (AUS)
Morningstar Rating for Stocks | Fair Value | Economic Moat | Capital Allocation |
---|---|---|---|
A$6.25 | Rtml | Czvcdthr |
OOh media's First-Half 2024 Result Marred by Temporary Sales Mishap
Business Strategy and Outlook
OOh media is well-positioned to benefit from the favorable dynamics underpinning the Australian (and New Zealand) outdoor advertising market. This has seen outdoor's share of the total advertising pie lift from 3.5% in 2009 to 5.7% prior to covid-19. We see this trend continuing, especially as the Australian outdoor medium's share still lags other developed countries such as Canada and the United Kingdom.