Publicis Groupe SA
PUB: XPAR (FRA)
Morningstar Rating for Stocks | Fair Value | Economic Moat | Capital Allocation |
---|---|---|---|
€654.00 | Tzplv | Rpcblcp |
Publicis Is Posting Above-Industry Growth and Taking Share Once Again in 2024
Business Strategy and Outlook
Publicis is the second-largest player in advertising (based on revenue), operating in more than 100 countries. Its restructuring to improve availability of and access to its solutions has helped it generate competitive organic growth, increase focus on the faster-growing emerging and the overall digital ad markets, and maintain margins at levels above its peers.