Charter's Spectrum, TelevisaUnivision Expand Partnership Through ViX's Streaming Offering
By Sabela Ojea
Charter Communications and TelevisaUnivision are renewing their strategic partnership, which will now include a new and exclusive streaming offering mainly aimed at its hispanic consumer base.
Charter's Spectrum, one of the nation's biggest cable providers, on Monday said the Mexican-American media company will create a new ad-supported premium subscription version of its streaming service ViX, set to launch later this year.
ViX will be available to Spectrum customers who receive TelevisaUnivision channels as part of their Spectrum TV Select or "Mi Plan Latino" packages at no incremental cost.
"The combination of ViX's premium-streaming programming with TelevisaUnivision's market-leading linear channels will create an unmatched Spanish-language content," the company said.
TelevisaUnivision's U.S. channels will be included as an integral launch partner in a new Spanish-language internet-delivered video package that Spectrum will launch in the coming months.
Charter has been shipping new customers a device named Xumo that allows them to stream live TV and also watch streaming giants such as Netflix, Disney+ and Max.
In September, Disney and Charter Communications reached an agreement to restore popular channels, including ESPN and ABC, to the cable operator's subscribers.
Write to Sabela Ojea at sabela.ojea@wsj.com; @sabelaojeaguix
(END) Dow Jones Newswires
January 22, 2024 14:07 ET (19:07 GMT)
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