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Japan NISA Landscape: Q3 2024

The amount of NISA purchases amounted to 10 trillion yen in the first half of 2024.


A Nippon individual savings accounts (NISA) is a Japanese government tax-advantaged investment account meant to help residents save and invest. Even though it launched only ten years ago, NISA purchases remain at a high level, and our analysts expect the government’s target of 56 trillion yen in NISA purchases to be achieved by mid-2025, significantly ahead of schedule.



Our latest report analyzes the NISA investment landscape, comparing fund flows into NISA and non-NISA accounts, purchase trends, investor behavior, and more.



Download the report to learn how recent NISA trends can improve your investing strategy.

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What's Inside:

  • Which mutual funds saw inflows and outflows in the previous quarter
  • Fund flows by asset class, category, and rating
  • Our analysts’ recommendations for those investing in NISA accounts

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