BlueScope Steel Ltd

BSL: XASX (AUS)

Morningstar Rating for Stocks	Fair Value	Economic Moat	Capital Allocation
	A$33.00	Flpvn	Zbtkbxsdj

Bluescope's Near-Term Outlook Weighed Down by Steel Spreads

Esther Holloway

Aug 19, 2024

Business Strategy and Outlook

Over the past decade, BlueScope Steel has transitioned away from the highly contested global markets, where returns are generally poor. The company’s strategy is to run a cost-competitive steel business that underpins the profitability of its premium branded products. Serving the residential, nonresidential, and construction markets, key branded products include Colorbond, Truecore, Zincalume, and Lysaght.

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