Teva Pharmaceutical Industries Ltd ADR

TEVA: XNYS (USA)
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$37.00VmqhSxtgckg

Teva Targeted To Enjoy Top- and Bottom-Line Boost From Innovative Drugs

Business Strategy and Outlook

Teva is the leading generic drug manufacturer in the world. By our estimate, roughly 70% of Teva’s total sales are derived from generics and off-patent branded drugs and it continues to suffer low- to mid-single-digit erosion year over year in developed markets like North America and the majority of Europe. Because price and margin headwinds exist predominantly in small-molecule oral tablets that are easy to produce, Teva has been downsizing its generics pipeline and focusing on complex generics. Teva has historically went after 80% of drugs coming off of patent, but it will now just focus on 60% because the incremental value from the remaining 20% is marginal. This enables the company to allocate development expenditures to other more-profitable avenues, such as complex generics—drugs that have complex formulations, dosage forms, or are injected or have more-complex administration. Complex generics are more difficult to manufacture, which by nature limits competition. Price, volume, and margin are highly dependent on the competitiveness of a drug, so complex generics pave an opportunistic road for Teva. However, other players in the industry are employing a similar strategy, so success in this area relies on Teva’s ability to seek out profitable drugs and to efficiently launch them to market.

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