WPP PLC ADR
WPP: XNYS (USA)
Morningstar Rating for Stocks | Fair Value | Economic Moat | Capital Allocation |
---|---|---|---|
$95.00 | Jjxjqk | Gpmnybz |
WPP Posted Mixed Q4 Results, but Guided to Slightly Above Our Projections; Shares Now Undervalued
Business Strategy and Outlook
WPP is the largest player within the advertising space, operating in more than 110 countries. We expect the firm to maintain its market-leading position as it generates competitive organic growth, continues to make acquisitions, and increases focus on the faster-growing emerging and the overall digital ad markets.