Coke, Pepsi Join Companies Suspending Russia Operations

We do not expect to change to our fair value estimate for Coca-Cola, and expect minimal change to Pepsi's FVE.

Securities In This Article
Coca-Cola Co
(KO)
PepsiCo Inc
(PEP)

As the Russia-Ukraine conflict persists, leading beverage operators are opting to halt their businesses in Russia. In this context, citing the ongoing humanitarian crisis, wide-moat Coca-Cola KO is suspending its operations in Russia, a decision that follows similar actions by companies across a wide swathe of industries. Coke's exposure in Russia and Ukraine represents between 1% and 2% of revenue and operating income and includes a 21% stake in its regional bottler/distributor. We do not expect Coke's suspension of Russian operations to result in a change to our $59 fair value estimate, although we will continue to monitor this dynamic situation. We acknowledge that the conflict in Ukraine may increase pre-existing inflationary pressures, which management had estimated as a mid-single-digit headwind to cost of goods sold its recent fiscal 2022 guidance, and thus could pose an incremental challenge for the company. We believe Coke is well-positioned to navigate a heightened inflationary environment given its strong brand, innovation capabilities and marketing support, as well as greater operational flexibility achieved per its experience with the COVID-19 pandemic. Wide-moat Pepsi PEP will also suspend its nonessential operations in Russia, including its beverage business, capital spending and promotional activity, while continuing to sell milk/dairy and baby products. In 2021, Pepsi reported a meaningful $3.4 billion in revenue, or slightly more than 4% of its annual sales, from the country. Pepsi's Russian action may lead to a minimal reduction in our $154 fair value estimate, but we continue to believe that the company's pricing power, strength across core snack and beverage brands coupled with its differentiated packaging and marketing capabilities should support its competitive position.

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About the Author

Erin Lash, CFA

Sector Director
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Erin Lash, CFA, is a sector director, AM Consumer, for Morningstar*. In addition to leading the sector team, she covers packaged food and household and personal care companies. Beyond managing a team of nine analysts and associates covering an array of consumer firms, Lash also conducts fundamental analysis of 13 multi-billion-dollar market capitalization firms in the packaged food and household and personal care space.

Before joining Morningstar in 2006, Lash spent four years as an investment analyst covering retail, transportation, and technology firms for State Farm Insurance. In this capacity, Lash analyzed financial statements, business strategy, and fundamentals of owned companies and potential investments, presenting her recommendations based on this analysis to State Farm portfolio managers for ownership consideration.

Lash holds a bachelor’s degree in finance from Bradley University’s Foster College of Business. She also holds a master’s degree in business administration, with concentrations in accounting and finance, from the University of Chicago Booth School of Business. Lash has completed the Chartered Financial Analyst® designation. She ranked second in the food and tobacco industry in The Wall Street Journal’s annual “Best on the Street” analysts survey in 2013, the last year the survey was conducted.

* Morningstar Research Services LLC (“Morningstar”) is a wholly owned subsidiary of Morningstar, Inc

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