Audi Names Former Valeo CTO Geoffrey Bouquot to Lead Digitization Push
By David Sachs
Audi picked Geoffrey Bouquot as its board manager in charge of software-based vehicles, a new role underlining the growing importance of digital architecture in the industry.
The Volkswagen-owned luxury-car maker said Monday that Bouquot will join the team as head of innovation and software-defined vehicles, leading the company's transition to a software-centered organization.
Bouquot was formally chief technology officer at Valeo, the French auto supplier that focuses on automotive technology.
"With the decision to create the new position at board level, we are strengthening the long-term technology and innovation strategy and focusing on the development of [software-defined vehicles],said Manfred Doess, chairman of Audi's supervisory board.
Write to David Sachs at david.sachs@wsj.com
(END) Dow Jones Newswires
June 03, 2024 05:45 ET (09:45 GMT)
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