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Get a free demo of Morningstar’s Client-Focused Reforms solutions

Stay ahead of changing Canadian regulations with Morningstar. In a personal 30-minute consultation, you’ll get answers to your CFR questions and explore how Morningstar fits into your compliance process.

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All your compliance needs, all in Morningstar’s Direct Advisory Suite

Make compliance second nature with easy-to-use due diligence tools. With Morningstar, you’ll be able to document alternatives in an automatic audit trial. Hit the ground running with built-in onboarding and training.

Know Your Customer (KYC)
Measure investor risk capacity and risk tolerance, creating personalised portfolios for each client across your book of business.
Know Your Product (KYP)
Simplify investment research, due diligence, and
decision-making with data you can trust.
Investment Suitability
Unite regulatory workflows for KYP and KYC.

Evaluate and compare a reasonable range of alternatives

Screen your product shelf
for a reasonable range of alternatives.
Select suitable investments with a built-in audit trail to show how you met regulatory requirements.
Power confident investment decisions with
world-class data, research, and ratings.

Match clients to suitable investments

Document investor goals to match investment strategy
with financial objectives.
Show clients how their investments line up with their risk profile with
the Portfolio Risk Score.

Build and maintain a competitive product shelf


In Morningstar Direct, you can create and monitor your product shelf with custom performance reporting.

Identify an investment’s true sources of risk using Morningstar Direct’s forward-looking analysis.
Address conflicts of interest with independent due diligence. Morningstar Manager Research can help improve product selection, review, and monitoring.
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Ready to See for Yourself?

Explore how Morningstar’s Direct Advisory Suite can help you meet regulatory requirements while running at full speed.

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