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Morningstar.com's dedicated e-mail program allows you to deliver a full-length e-mail directly to people who have said they want to hear about products and services like yours.

 
Dedicated E-mails
  E-mail List   List participants have opted-in to receive offers from third parties during registration or in the subscription center.

Lists are updated daily with the final list pulled within 24 hours of the e-mail date. We offer exclusivity—only one advertiser dedicated e-mail per day. However, participants may receive other Morningstar e-mail on any given day of the week.

Opted-in
Opted-In (Actives) 348,500
Registered Member 285,000
Paid Member 34,700
Financial Professionals 28,800

   
    Audience   Morningstar.com members are active online customers.

Registered Member
Paid Member
Avg. Age 50 years 54 years
Household Income $124,000 $157,000
Avg. Portfolio $548,000 $816,000

   
    Scheduling


E-mail delivery begins between 11 a.m. and 1 p.m. (CST) on the scheduled date.
E-mails are available on Wednesdays and Fridays only.
Morningstar requires content seven business days prior to drop date.
Content subject to Morningstar approval.

   
    Tracking

We retry bounce-back e-mails every hour for 24 hours.
Deliverability rates are provided hours after mailing.
Reporting capabilities include delivery rate, open rate, and unique and total clicks.

   
    Target Desired Audience




Financial Professionals
Business Owners
Medical Professionals
C-Level Executives
Retirees
Attitudinal Segments

Additional lists available

   
    Contact   For more information call your account manager or visit us at
Media Kit - Contact Us Page

   
    Price   $175 CPM (net). $225 CPM for Paid Subscribers, Financial Professionals, and Custom Lists.